4 Business Lists are committed to providing our customers with high quality and responsive business data at prices that ensure extremely worthwhile returns on investment. Choosing the right business list is paramount in the success of a campaign, especially telemarketing. This is because you will be wasting lots a valuable call time if your list is not suited to your requirements, and you are cold calling people who have no interest in what you are selling. This is why when engaging in telemarketing your data should be as targeted and as well researched as possible.

Fax marketing is proving to be very popular due to is low cost, high response rates and limited deliverability problems. We can supply you with targeted or blanket coverage fax marketing lists for much less than email lists. You can buy our entire fax marketing database covering over half a million UK business for under £500 with unlimited use. We will also prepare the creative for one campaign for you free of charge, on request.

Business email marketing lists are the premier choice with marketers at present. Email marketing done correctly can literally explode sales and leads in just a few days. The response is initially instant, with new leads coming in before the campaigns has finished sending. And the campaigns also have good longevity; it’s not uncommon to get replies from the promotions 6 month after the email campaign was sent. This is because people will open the email and not initially want the product or service, however your company has been seen and the marketing message translated, so once they are ready for you, they know exactly were to find you.

When looking for a business list or business lists the main thing to look for is some kind of data updating going on, this is most effective when it’s done by telephone, but public record updating is also very effective at keeping data fresh.

Email marketing to business falls in to a different category than when sending bulk emails to consumers, there are a few simple rules you have to abide by when sending your email marketing campaigns, and as long as you do this you usually can't be accused of unsolicited emailing. The rules simplified are; you business email marketing campaign must contain an opt-out link or a single step action for the customer to remove them self’s from future emailing, this can be a 'reply to this email with 'unsubscribe' as the title'. You must also include your contact details, phone number and address in the email.